Global & Australian Franchises

 
Member (2007-2009)

Brand, sales, Marketing.

Delivered brand, sales, marketing strategies campaigns across through-the-line traditional and digital channels on
wafer-thin or multi-million dollar budgets.

Scale at the time of working with Ben Walkenhorst:

  • Advantage Pharmacy (20 national locations)

  • Chemist Discount Centre (eCommerce start-up)

  • Fitstyler (11 Metropolitan locations)

  • HAIRROOM Salons (4 locations)

  • Happy Herb Company (70 locations globally)

  • Life Resolutions Australia (21 locations nationally)

  • Wheelton Budget Car & Truck Hire (17 national locations)

One of my proudest achievements is bringing to life Australia’s first psychology franchise, Life Resolutions Australia and delivering sales-led TV, Radio, Outdoor and Digital marketing campaigns that grew the system from five company owned franchises to 21 and attracted 5,700 clients, which saw $3.2million in forward estimates within 2.5 years.
— Ben Walkenhorst, LRA CMO 2007-2009.